FeedPlatform’s full reporting suite gives you the ability to analyse and streamline your data feed marketing strategy. Click and conversion tracking allow you to pinpoint exactly how your feeds are performing across multiple distribution channels. Simply implement the FeedPlatform conversion tracking and enable click tracking to have full visibility on your campaigns, track your best performing products and categories and maximise your ROI. Alongside this FeedPlatform offers seamless integration with your own analytics package including Google Analytics.
FeedPlatform makes managing your feeds a breeze with an email notification system designed to let you know everything is well with your feeds and to highlight any potential errors to you. Email notifications can be set up to let you know when major changes to your feed occur, for example your match rate falls below 90%, alongside sending notification of successful processing. Go back in time and check previous feed submissions with our full export history enabling you to track the complete feed generation history. Crawl Reporting allows you to see exacltly when the distribution channel (CSE, affiliate, marketplace, custom) is accessing/updating your feed.
Optionally enable click / conversion tracking for a fully integrated reporting system. CVR reporting through the system, number of sales, sales value by product / category / engine.
Seamless integration with your own analytics package including Google Analytics.
Full suite to analyse the performance of all of your feeds with online graphic reports and csv export of data.
Email notifications sent when major changes to your feed occur i.e. Match rates < 90%. Email notifications for successful processing. Receive daily/weekly/monthly mail reports.
Crawl Reporting – Track when channel (CSE, affiliate, marketplace, custom) is accessing/updating your feed.
Export History – Track complete feed generation history.