Rakuten LinkShare is an affiliate marketing service provider. The company claims it is the largest pay-for-performance affiliate marketing network on the Internet.
LinkShare was founded in 1996 by Stephen Messer and Heidi Messer and is headquartered in New York City, with offices in San Francisco, Chicago, Tampa, Tokyo and London. In 2005, Rakuten acquired LinkShare for US$425 million in cash, making LinkShare a wholly owned U.S. division of Rakuten, Inc., a Japanese shopping portal.
Rakuten LinkShare was re-branded to Rakuten Affiliate Network in 2014.